This is one of the original players in the mortgage lead niche. Very low maintenance business. Very high margins. Great word of mouth. No real owner involvement required. Minor tweaks to the affiliate network is only job for owner.

The mortgage business crashed but the lead generation business is still going strong. This kind of very established player does not come on to the market very often. Great opportunity. No inventory buying or management required. Very, very simple business. Won't last long at this price.